The Uses and Benefits of a .vn Domain

When you’re creating a new website, one of the most important tasks is picking a domain name. For the unfamiliar, domain names are the bits of text at the end of web addresses. The most famous domain may be .com, but there are hundreds of others, and more are created all the time.

Take .vn, for example. It is a domain name with a specific set of use cases and can have a great deal of appeal and value for certain users. This guide explores what the .vn domain is, how it works, and some of the distinct benefits it brings to the table over other domains.

An Introduction to .vn

Let’s start with a look at what .vn is. Simply put, .vn is a domain name. More specifically, it’s part of the group of top-level domains (TLDs) known as country-code top-level domains, or ccTLDs. These are assigned to different nations around the world and are two letters long.

Examples are:

• .us (United States)
• .ru (Russia)
• .es (Spain)

The .vn designation is the ccTLD for the Asian nation of Vietnam. Its registration is under the authority of the Vietnam Internet Network Information Center (VNNIC) and, according to recent data, there are over half a million registered .vn sites.

Who Uses .vn?

As for who owns and invests in .vn sites, there are several core groups of users:

Vietnamese Businesses, Entities, and Individuals

First, and most obvious, most of the users of the .vn domain are people or businesses based in Vietnam. The country’s government, banks, educational institutions, and major brands all have their own .vn websites, and Vietnamese people often look to .vn addresses as those they can trust.

Those Wishing to Do Business in Vietnam or Attract a Vietnamese Audience

There are also businesses from other countries that may set up a .vn domain name if they intend on branching out into the Vietnamese market or the wider Asian market. For example, if you have an e-commerce store and want to start selling goods in Vietnam, it makes sense to have a .vn site.

People/Brands Looking for a Quirky or Alternative Domain

Another smaller group of people who may also invest in .vn domains are those who simply want a domain name that is different from the norm. Instead of going the usual route of getting a .com or .net address, they opt for something like .vn as a way to be different and stand out.

The Benefits of the .vn Domain

There are several advantages of .vn domain registration.

More Accessible

A lot of people want a .com website, but when you try to look for available .com web addresses, you often see that many of the most desirable names are already taken. With a less popular TLD, like .vn, it’s much easier to get the exact name you want without having to make many compromises or changes.

An Affordable Choice

Different TLDs have different price tags attached. Some of the most popular ones often tend to be the priciest. Meanwhile, more niche TLDs, like .vn, are often cheaper, so you can save a bit of money on setting up your site if you choose a .vn domain.

Limited Restrictions

A lot of domain names also come with certain rules about who can use them and how they are used. But .vn isn’t like that. There are few special requirements associated with registering a .vn domain. Almost anyone can do it, and you don’t need any kind of official or legal tie with Vietnam to get started.

Establishes Trust With the Vietnamese Audience

As touched on above, a lot of major Vietnamese agencies and entities have .vn sites, and Vietnamese people are used to visiting .vn websites. So, if you have a .vn site, it can be a great way to instantly build trust with the Vietnamese audience.

Strong SEO Performance in Vietnam

The .vn domain doesn’t just help you get credibility in Vietnam; it can also help your site see more success. The Vietnamese version of Google and other local search engines will prioritize sites with .vn domains, so you have a better chance of appearing high in the search engine results pages.

Register a .vn Domain Today

So, if you’re starting a business in Vietnam, expanding into Asia, or just looking for an accessible and quirky domain name, why not choose .vn? Verify your desired name’s availability and register your .vn domain name today.